Apple doesn’t need its own TV set. But it should make a low-cost TV streaming stick to bring its content, apps and smart home features to more households, Bloomberg reported.
Well over a decade ago, after bringing the iPad to the market and starting the search for a new product category, Apple Inc. explored developing a TV-like device.
The idea was to make something with a huge display that could be nestled into a stand for TV viewing, but also serve as a touch-screen Mac or giant iPad if needed. It would have been a bit similar to the old-school Microsoft Surface (now known a the PixelSense) — something that could handle media, videoconferencing and even office work. At the height of Apple’s ambitions, it hoped the device would turn the industry on its head like the iPhone did years earlier.
Teams at Apple built full-scale prototypes, crafted user interfaces, and started to contemplate plans for manufacturing and the supply chain. Apple fans, meanwhile, had long anticipated that the company might make a TV set — prodded in part by comments from co-founder Steve Jobs.
MacRumors reported iOS 19 is not expected to be announced until June 2025, but the software’s update first major new feature has already leaked.
In his Power On Newsletter today, Bloomberg’s Mark Gurman reiterated his previous report that said iOS 19 will introduce a “more conversational Siri” powered by “more advanced large language models.” He said this upgrade will make Siri more like OpenAI’s Chat GPT, allowing the assistant to “handle more sophisticated requests.”
Apple will likely unveil the revamped Siri when it unveils iOS 19 at WWDC 2025 next June, but Gurman said it will not be available until as early as spring 2026. That suggests the feature will be released as part of an iOS 19.4 update.
In the meantime, iOS 18.2 adds ChatGPT integration to Siri, and Gurman expects an integration with Google’s Gemini to follow in a later update. Apple previously confirmed that iOS 18.2 will be released to the public in December.
And with iOS 18.4. Siri will gain on-screen awareness, deeper per-app controls, and a few other enhancements, but it will still not offer fully-fledged ChatGPT-like conversational abilities directly.
9To5Mac reported According to Mark Gurman’s latest Power On newsletter, Apple has no ‘meaningful’ plans to refresh AirPods Max after the introduction of the USB-C model earlier this year. If you were waiting for a bigger refresh with a newer chip, improved noise cancellation, or anything else — you’re out of lick.
Apple introduced AirPods Max in December 2020 at the high price of $549, and left them unchanged for nearly four years. We later got a USB-C version in September of 2024, with some refreshed colors, but that was it. No upgrade to the H2 chip, no adaptive audio, or anything substantial.
In my opinion, it sounds like Apple is making changes to some of its products. This could be great for Apple users who want to try something new from the company.