Apple has threatened to remove creator platform Patreon from the App Store if creators use unsupported third-party billing options or disable transactions on iOS, instead of using Apple’s own in-app purchasing system for Patreon’s subscriptions, TechCrunch reported.
In a blog post and email to Patreon creators about upcoming changes to memberships in the iOS app, the company says it’s begun a 16-month-long migration process to move all creators to Apple’s iOS in-app purchase system by November 2025, the company said.
However, if creators choose the latter option, they won’t be able to offer memberships in the iOS app until they adopt Apple’s iOS in-app purchase system, as Apple’s rules will apply as of this November.
Patreon posted news titled: “Apple’s requirements are about to hit creators and fans on Patreon. Here’s what you need to know”
Apple is requiring that Patreon switch to their iOS in-app purchase system starting this November, or risk being removed from the App Store. Here’s what’s coming, and what you can do about it.
Patreon exists to let creators make what they love for their biggest fans, and earn an income doing it on their own terms. Everything we build is to make those two things easier for creators. For you.
Unfortunately, Apple is requiring us to switch over to their in-app purchase system for all iOS transactions or else risk being kicked out of the App Store altogether — and their in-app purchase system is not built with our same level of creator-first flexibility.
In situations like this – where a partner is forcing us into a change that we don’t believe is best for creators — we use these three principles to guide our decisions:
Transparency — Communicating to you early and clearly to help you understand exactly what is happening and what your options are.
Control — Giving you a clear understanding of the tradeoffs, so that you can decide what’s right for your business.
Stability — Making sure that you’re able to maintain you earnings and continue to grow your business throughout this process.
Apple’s requirements
As we first announced last year, Apple is requiring that Patreon use their in-app purchasing system and remove all other billing systems from the Patreon iOS app by November 2024.
This has two major consequences for creators:
Apple will be applying their 30% App Store fee to all new memberships purchased in the Patreon iOS app, in addition to anything bought in your Patreon shop.
Any creator currently on first-of-the-month or per-creation billing plans will have to switch over to the subscription billing to continue earning on the iOS app, because that’s the only billing type Apple’s in-app purchase system supports.
Engadget reported Patreon users need to know about two main changes. By this November, all creators can only offer a subscription-based plan on iOS as the app store doesn’t support other formats, such as first-of-the-month or per-creation plans.
As a result, Patreon is rolling out a 16-month-long migration process that will shift all memberships to subscriptions by November 2025. At that point, subscription-based plans will be the only option available, unfortunately proving Apple’s far-reaching power.
In my opinion, it sounds as though Apple is trying to prevent Patreon from doing what it has done for a long time — giving creators an opportunity to make money from their Patreon subscriptions.