OpenAI on Thursday launched a search feature within ChatGPT, its viral chatbot, that positions the high-powered artificial intelligence startup to better compete with search engines like Google, Microsoft’s Bing and Perplexity, CNBC reported.
ChatGPT search offers up-to-the-minute sports scores, stock quotes, news, weather and more, powered by real-time web search and partnerships with news and data providers, according to the company. It began beta-testing the search engine, called SearchGPT, in July.
The release could have implications for Google as the dominant search engine. Since the launch of ChatGPT in November 2022, Alphabet investors have been concerned that OpenAI could take market share from Google in search by giving consumers new ways to seek information online.
Shares of Alphabet were down about 1% following the news.
The move also positions OpenAI as more of a competitor to Microsoft and it’s businesses. Microsoft has invested close to $14 billion in OpenAI, yet OpenAI’s products directly compete with Microsoft’s AI and search tools, such as Copilot and Bing.
The Verge reported ChatGPT is officially an AI-powered web search engine. The company is enabling real-time information in conversations for paid subscribers today (along with SearchGPT waitlist users), with free, enterprise, and education users gaining access in the coming weeks.
Rather than launching a separate product, web search will be integrated into ChatGPT’s existing interface. The feature determines when to tap into web results based on queries, through users can also manually trigger web searches. ChatGPT’s web search integration finally closes a key competitive gap with rivals like Microsoft Copilot and Google Gemini, which have long offered real-time internet access in their AI conversations.
The new search functionality will be available across all ChatGPT platforms: iOS, Android, and desktop apps for macOS and Windows. The search functionality was built with “a mix of search technologies,” including Microsoft’s Bing. The company wrote in a blog on Thursday that the underlying search model is a fine-tuned version of GPT-4o.
ArsTechnica reported: One of the biggest bummers about the modern internet has been the decline of Google Search. Once an essential part of using the web, it’s now a shadow of its former self, full of SEO-fueled junk and AI-generated spam.
On Thursday, OpenAI announced a new feature of ChatGPT that could potentially replace Google Search for some people: an upgraded web search capability for its AI assistant that provides answers with source attribution during conversations. The feature, officially called “ChatGPT with Search,” makes web search automatic based on user questions, with an option to manually trigger searches through a new web search icon.
In my opinion, it sounds like OpenAI is enabling users to more easily connect with ChatGPT in order to find the information they are looking for. It sounds like a competitor to Google Search.