Why good marketing matters
A lot troubles me about the advertising revenue base that props up large amounts of the Internet. The lack of any solid information on the success or failure of these type of ads causes alarm bells for me. When I…
Only partially about PeyPerPost
Readers of GNC are well aware of the general feelings towards the pay for post business model. While Izea has recognised that undeclared ads are not a good idea, the business model still seems to me to be at the…
A virtual smack in the head
GNC reader and blogger Karoli posted a comment to my PayPerPost article, and expanded on her blog, justifiably calling me to task on how I expressed myself in the article. I made repeated reference to PayPerPost in the article using a…
My view on PayPerPost
In GNC #316 Todd asks our opinions of Mark Hopkin’s post on Mashable that questions whether IZEA is evil or not ,and I wanted to share my opinion with you. PayPerPost is a shortcut that damages the future potential of…
MySpace plans small scale ads
MySpace has been planning to replicate Facebook’s ad strategy, allowing advertisers to specify some of the facets of their intended market. MySpace then uses the demographic, location and interests information it has on its users to target which users would…
What is a Better Way to Market via SMS?
In yesterdays post on ad funded mobiles I mentioned that there were better ways to use SMS as a marketing tool to reach a targeted audience. I received a question from this about what these were and am posting the…
Sites that have PopUp Links on their Pages have lost my support
I am so pissed off over sites that have PopUp advertising in their content, that I am on the verge of pulling the plug on visiting those sites. No longer can I move my mouse over a web page to a hyperlink…