It’s no wonder I don’t Trust Feedburner Numbers

This site does not use Feedburner nor it never will because I knew a long time ago that I can measure my own readership statistics a lot better than any third party will ever be able to.

I never understood why people would use a service in which they don’t need. My blog application creates perfectly good RSS feeds, to ask a third party to copy that data and then redisplay under their branding never made any sense.

But now it turns out that spoofing ones subscriber numbers with Feedburner turns out to be pretty easy.. [Hack your FeedBurner Numbers Today]


About geeknews

Todd Cochrane is the Founder of Geek News Central and host of the Geek News Central Podcast. He is a Podcast Hall of Fame Inductee and was one of the very first podcasters in 2004. He wrote the first book on podcasting, and did many of the early Podcast Advertising deals in the podcasting space. He does two other podcasts in addition to Geek News Central. The New Media Show and Podcast Legends.

One thought on “It’s no wonder I don’t Trust Feedburner Numbers

  1. I use Feedburner because it’s a portable address. If I ever have to move my podcast to a different domain it’s much easier to update my Feedburner account than making sure I have specified the correct redirects in the RSS feed or .htaccess file on the previous server. I’ve had to do it twice and neither time it was it very pretty. Also, most people subscribe to podcasts via iTunes, Zune or some other podcatcher. These applications don’t see Feedburner’s branding so why not take advantage of the free service?

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