Tag Archives: CES 2011

MyFord Mobile And Ford Focus Electric Announced

Ford made some major announcements today at CES.  They have unveiled the Ford Focus Electric and a MyFord Touch system that expands even further on the Sync technology.

The big news of a new Ford Focus electric car – the first of 5 electric cars Ford plans to release in the US by 2013 – will help to shape the US car market in the coming years.  They are promising a recharging time of three to four hours at home using the available wall-mounted 240-volt charge station – charging in half the time of the Nissan Leaf.  In keeping with their partnership, the new Focus Electric offers value charging, powered by Microsoft, to help owners in the U.S. charge their vehicles at the cheapest utility rates, lowering the cost of ownership.

Focus Electric provides a special version of MyFord Touch driver connect technology, built especially for electric customers and introduces MyFord Mobile, a smartphone app and website for monitoring key vehicle functions and charge settings while mobile.  Here are some the highlights they are focusing on:

  • Ford has developed the all-new MyFord Mobile app for North America, allowing Focus Electric drivers to remain engaged and in control even when away from the vehicle. It’s part of a strategic approach to make Ford electric car ownership simpler and easier
  • MyFord Mobile works via a smartphone app or secure website to give owners the ability to monitor and control selected vehicle functions anywhere they and the car have connectivity
  • The new app dedicated to Ford plug-in vehicle owners helps remotely monitor and control vehicle charge levels, plan single- or multiple-stop journeys, locate charging stations, pre-heat or cool the car and perform other convenient electric vehicle-specific tasks
  • A value charging feature, powered by Microsoft, allows Ford customers to reduce their electricity costs by taking advantage of off-peak or reduced rates from their utility without a complicated set-up process
  • MyFord Mobile will help Focus Electric owners make smart-trip planning decisions with features powered by MapQuest®, which will maintain the largest database of charging stations

Some of the features provided by MyFord Touch are getting the current projected rate of charge, estimated range, time of charge necessary for certain distances, programming charge times for when utility rates are lowest, locating charging stations, finding the car by creating a route from a mobile phone to the vehicle, alerts regarding charging problems, and remotely locking and unlocking doors.

The app will launch with version available for iPhone, Android, and Blackberry and even features phones with WAP 2.0-supported browsers. The feature also is accessible via a secure Ford website.

The future of electric cars just got a whole brighter.  And the latest upgrades to the Sync system are showing that this technology, not only has a future, but could become the standard in the automotive industry.

Samsung HMX-Q10

Samsung Electronics Co., LTD is introducing the HMX-Q10 camcorder at CES 2011. The idea behind the HMX-Q10 camcorder is too make recording movies as easy as possible, with the use of ground-breaking technology and smart features. This allows the consumer to record high quality videos with little effort. The HMX-Q10 is compact, easy-to use and affordable.

The first thing that you will notice when you turn on the HMX-Q10 is the Switch Grip. The Switch Grip allows the user to hold the camcorder any way they want and the G-magnetic sensor inside the camcorder turns the LCD display so it can be read at any angle. Easy Operation means that the user controls even the most detailed process through the LCD display including turning the camcorder on and off and operating the playback function. This makes controlling the device intuitive and fun. Recording videos is easy because the record button is placed prominently on the camcorder. The HMX-Q10 is thin, compact and light, which makes it something you will want to carry everywhere. It captures video in 1920×1080/60i full HD. It has an Optical image stabilization system which compensates for shaky hands. Allowing clear video even if you are walking or moving while recording. It also has a SMP BSI CMOS sensor that reduces noise and distortion. This helps if you are trying to record in low light. It also contains the Samsung Smart Auto scene recognition, which analyzes the scene for brightness, color, motion and subject and chooses the most appropriate settings for the creation of the best video. The Samsung Record Pause technology allows the user to pause the recording and then restart the recording without having to merge the files when finished.

The HMX-Q10 allows the user to choose whether to use automatic or manual controls. The manual controls allows the more experience user to control things such as White Balance, Exposure Values, Backlighting, Self Timer and C. Nite. There is also a new function called Art film, which creates special effects such as Time Lapse and Black and White. The HMX-Q10 is not only a great camcorder but it also doubles as a 4.9 Megapixel still camera. This means there is no need to carry a separate still camera.


  • HMX-Q10Storage media SDHC/SD Card 1/4.1″(effec.1/5.8″) 5MP (2.07M effective
  • Image StabilizationOIS DuoSensor5MP BSI CMOS
  • Schneider-Kreuznach Varioplan-HD F1.8 10x optical zoom lens with OIS 2.75mm ~
    27.5mm focal length
  • Size 43.7 x 53.3 x 119.4 mmAdditional Features2.7î touch
  • LCD Flip Shooting (Switch Grip Control) Switch/both Handed Grip Face detection
  • Smart Record Pause
  • Ultra Compact and Full HD Recording Built-in USB/PC S/W Auto
  • Focus Face detect (up to 6 persons)
  • Smart Auto HD Time Lapse recording
  • Intelli-Studio 2.0 Tripod screw
  • Display2.7î touch LCD 2D S-motion Graphic User
  • Video RecordingHD resolution: 1920 x 1080 60i 1280 x720 60p SD resolution
  • Still Image Capture 4.9MP (2MP)
  • Device Connectivity USB
    interface (including USB charging)
  • Composite interface (output only)
  • HDMI interfaceBattery typeBP125A (1250mAh)
  • 110min (1h50m) max.Recording time (max.) SD
  • Price $299 available February 2011

The Smart Grid Comes to CES 2011

The one thing that all consumer electronics have in common whether they are small like cell phones or as big as a home theater system, they all depend on electricity. This electricity runs through a grid that for the most part was created more than fifty years ago when the population was almost half of what is today. The amount of electricity being used has also increased along with the population. In order for the electric grid to keep up with the increase usage it must become smarter and more manageable.

Today’s power grid is a dumb grid. It simply sends electricity to homes and business it doesn’t provide any information to the consumer or the power company. There is nothing on the grid that can report a problem in an area or at a location. Meters have to be read by a meter reader that go out to the location and they only tell you how much electricity was used at the location. It doesn’t tell you what was using the electricity and if something may have a problem. As more electricity is required, it is important to be able to control where it is going and reroute it when necessary, this requires what is called a Smart Grid.

This week at CES 2011 there will be a half day conference on Saturday Jan 8 of consumer electronics, electric utility, government and research sectors to discuss the future of the Smart Grid. How it can be better explained to the public, in order to counteract false rumors and fears. How the use of Smart Grids and meters can serve to lower electric bills and service specific locations and areas more efficiently. The following people will be speaking at the session which is being put on by Clasma Events Inc, the Smart Grid Home

  • Brian Markwalter vice president of technology and standards, Consumer Electronics Association
  • Dr. George Arnold national coordinator for Smart Grid interoperability, National Institute of Standard and Technology (NIST)
  • Jason Few president, Reliant Energy and many more.

LG is expected to launch a full range of smart appliances at CES, these appliances use the LG THINQ(TM)Technology this technology allows the consumer to diagnose, and adjust their electricity usage in a way that makes sense to their needs.

Despite some resistance the Smart grid has to be the wave of the future, unless the grid becomes smarter we can expect to see more outages and brownouts as the grid is unable to handle the load.

CES 2011 Sponsorship Details Posted

We are just 90 days away from the start of our coverage of CES 2011. This will be our 6th year covering the show, the team and I are really excited about what we have planned. Last weekend we finished our third planning meeting and all I can say is we are gonna rock the show.

In 2011 we will be streaming live for the very first time from a broadcast booth on the show floor and we cannot be more excited. Along with our regular floor teams we will have nearly 20 people on the floor at the show.

Over the past 30 days I have been sharing our sponsorship plan with select companies, who we have worked with in the past. While those discussions are still ongoing, we wanted to make the details of our 2011 opportunity public.

This is the opportunity of the new year that will deliver millions of impressions to those companies that we team up with. Pass on the following link to your bosses, and your marketing folks as we know that we will deliver a major home run. Tech Podcast Network CES 2001 Sponsor Opportunity.