Google Instant Search could Suck for Advertisers!

Google now controls the popularity of words more than ever before, I found myself stop typing and clicking on their suggestion. Sites that are not being smart if their title optimization are gonna loose traffic like crazy.

Plus for those advertising on Google, Google reports that it will count any result displayed for 3 seconds as an impression.

Sounds to me like advertisers bills are going to go way up and CTR is going to go way down. Perfect time for an advertiser to try a sure thing in reaching the audience he or she wants to reach.. New Media aka Podcasting may benefit from this.

I am curious to see how the search traffic to Geek News Central is affected, and you can bet there are going to be a lot of people crying over this change for a while, as it is gonna turn SEO, and everything else in search on it’s head.

About Todd Cochrane

Todd Cochrane is the Founder of Geek News Central and host of the Geek News Central Podcast. He is a Podcast Hall of Fame Inductee and was one of the very first podcasters in 2004. He wrote the first book on podcasting, and did many of the early Podcast Advertising deals in the podcasting space. He does two other podcasts in addition to Geek News Central. The New Media Show and Podcast Legends.