FeedBurner and Typepad

I am sitting here shaking my head, sorry you knew I was gonna say it. For those that have been reading this site long enough you know what I am thinking about the announcement of being able to have your Typepad RSS feed re-directed to FeedBurner automatically. At least the folks at SixApart were smart enough to make it optional. What I don’t understand is why companies like SixApart have given up on RSS stats.

In my humble opinion they should have there own reporting system. There is nothing magical about a RSS feed it is a file that sits on your website, and when an application needs to be updated it reaches across the web pulls a copy from your webserver and your webserver logs the encounter in a log file.

Then it is just a simple mater of processing that log file and providing very detailed infomation about your RSS feed.
You can bake that data any way you want and your good to go plus you don’t have to pay someone for advanced stats that in my opinon are pretty piss poor. The folks at SixApart had a chance to make their service better, but instead went the easy route and gave a large percentage of their unsuspecting customers a easy way to offload the single most important link on their blog.

First some will say well they can’t read my rss feed on my site, guess what I don’t want people reading my RSS feed I want them on my website. Second many will say using FeedBurner is easy, my response do you realize every blog application in existence today has RSS baked in already.

For those using FeedBurner pray they have a endless supply of money, and that they become very profitable on the backs of your feed because heaven forbid their site goes dark, thousands of you could be singing a different tune. I just hope people make educated decisions on using there service just before opting in. Many really like the service and I am cool with that but having used the service before I am not drinking the koolaid.

Here is my final thought on this, of the two URL’s below which makes the most sense to you.

www.yourdomain.com/index.xml or feeds.feedburner.com/yourwebsitename

[FeedBurner & Typepad]

About geeknews

Todd Cochrane is the Founder of Geek News Central and host of the Geek News Central Podcast. He is a Podcast Hall of Fame Inductee and was one of the very first podcasters in 2004. He wrote the first book on podcasting, and did many of the early Podcast Advertising deals in the podcasting space. He does two other podcasts in addition to Geek News Central. The New Media Show and Podcast Legends.

2 thoughts on “FeedBurner and Typepad

  1. Why should I pay someone to have this service. It is utterly ridiculous to put so much faith in one company. I hope they do well but what happened if there site went dark today and never came back what would the impact be.

    I pay for hosting, a domain and that is the extent of my monthly cost to maintain this blog why do I want to pay someone a sum of money for something that should be built into the basic application and does not cost me another penny.

    It’s your company and your customers decision to proceed how they should but you should at least educate people on the cautions that should be associated with using a third party service for the lifeblood of ones rss feed.

  2. http://www.yourdomain.com/index.xml or

    What about:

    feeds.yourdomain.com/sitename ? Feedburner supports you using your own domain name with their service. And you’ve oversimplified the issue. For example: I have hundreds of subscribers who use Bloglines, but Bloglines (intelligently) only requests my feed once. So my stats would show one subscriber where there’s hundreds.

    Feedburner’s built a business on handling this one area of functionality really well — what’s wrong with having everyone focus on the task they do best?

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