Develop Mental Focus with BrainCo at CES 2018

Being “in the zone” reflects that total mental focus and clarity that comes to people concentrating hard. For athletes and professionals, it can take years of practice and hard work. For us mere mortals, BrainCo offers a way to learn how to focus. How? Professor Don gets all brainy with Max.

The idea behind BrainCo is to use their Focus One headband with gamification to improve mental concentration. The BrainCo band reads small electrical impulses in the wearer’s brain and picks up on changes in the frequency and amplitude of the impulses (EEG). As everyone’s brains are different the band establishes a personal baseline and works on changes from that baseline to understand when the person is relaxed, focussed or distracted.

While wearing the Focus One headband, the owner plays a smartphone game which takes information from the headband and responds as the wearer mentally focusses. Simply, the person has to focus to do well in the game. Overtime, the person learns how to focus their mind.

The BrainCo Focus One reinforces good mental behaviour and this can be especially useful for children who have learning difficulties such as ADHD, but it also has application in ensuring that teachers are engaging with their students.

The FocusOne isn’t yet available to buy but if you are interested, you can register on the BrianCo website for an early bird discount.

Don Baine is the Gadget Professor and gives lectures at TheGadgetProfessor.com.

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