Music Service MOG Moves Down Under

Music service MOG, which is quickly becoming a real competitor for Rdio, Spotify, Last.FM and others, has finally launched their service in the land down under.  Australian music fans will now have access to all of the MOG library and, if they have Telstra, they get a nice bonus thrown in.

This is MOG’s first move outside of the U.S. and they have partnered with Telstra for the occasion.  That’s important because Australia has some pretty serious bandwidth caps in place.  The partnership allows them to become the “exclusive provider of on-demand subscription music”.  More important was this little tidbit included in the announcement – “Though we’re available to all Australian listeners, Telstra customers enjoy unmetered streaming and downloading, meaning music played from mobile devices will not affect user data plans.”

MOG will offer all Ausies a free two week trial.  After that, users can enjoy unlimited ad-free service for $6.99 per month for basic service and $11.99 for the premium plan which adds mobile support for iOS, Android and Sonos.