The apps and website also allow shopper to receive offers, but only for the types of categories or location they are interested in – the location offer is similar to Groupon. In addition the mobile apps will enable consumers to carry virtual versions of gift cards, reward cards, and the like so that you always have them with you when you’re on the go. It will even tell your your remaining balance on a gift card – no more writing it on the back with a Sharpie as I have been doing.
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