I have also seen a trend of more people using podcatchers to download my show and over the past 6 months the number of web consumers has decreased.
You will notice in the first graph that bots and crawlers are represented in the graph. This only means a bot tried to download a media file.
Percentage of Mac users match national averages for Mac usage. One thing I do not show in this graph is that the iPhone direct download of the podcast represents. 0.5% of all downloads of my podcast. But the Nokia platform makes up more than 3.6% of clients downloading the podcast.
Interesting to say the least. This is just the tip if the iceberg of data we provide podcasters on our downloadable media statistic service.
Todd…