MWV MEADWESTVACO – Digital Experience 2009

One would not expect to find a company whose whole business is about packaging at the consumer electronics show. But I walked away from this interview very excited about what this company is bringing to market.

We have all picked up consumer items that have been almost impossible to open. Well the folks at MWV have figured out how to give companies the shelf marketing presence and security needed to protect a product from walking away. While at the same time making the product easy to open with a small cut with scissors.