Last year, Pantone’s Color of 2018 took us to outer space with Ultra Violet. This year’s takes us to Earth’s inner space with Living Coral announced as Pantone’s Color of the Year for 2019. Officially known as Pantone 16-1546, the colour is “an animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.”
Pantone goes on to say, “In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, Pantone 16-1546 Living Coral embodies our desire for playful expression.”
Leatrice Eiseman, Executive Director of the Pantone Color Institute, says, “Color is an equalizing lens through which we experience our natural and digital realities and this is particularly true for Living Coral. With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial Pantone Living Coral hit a responsive chord.”
The full press release is here and discusses Living Coral in the context of everything from tech innovation to food and drink. For social media, it suggests that, “An organic shade, Living Coral is striking in digital mediums, evoking the same inspirational feeling ignited by our natural surroundings. Living Coral’s vibrancy and buoyancy captivates our attention in social media and digital design.”
If you are a designer, all the colour standards are on Pantone’s site, including some downloads for Adobe products. The codes for Living Coral 16-1546 TCX are
- RGB: 255 111 97
- CMYK: 0 65 54 0
- HTML: FF6F61
Look for more coral in 2019! Once you start looking, you’ll be surprised how much you see.
Picture courtesy of Pantone.
Moving from the earthly familiarity of last year’s Greenery, Pantone have announced Ultra Violet as the 2018 Colour of the Year. Also known as 18-3838, Ultra Violet is complex and contemplative, suggesting the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.
“We are living in a time that requires inventiveness and imagination. It is this kind of creative inspiration that is indigenous to PANTONE 18-3838 Ultra Violet, a blue-based purple that takes our awareness and potential to a higher level,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute. “From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.”
Celebrating the lives of Bowie and Prince, the colour purple has long been symbolic of counterculture, unconventionality, and artistic brilliance. These musical icons brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.
The full press release is here and discusses Ultra Violet in the context of everything from fashion to food.
If you are a designer, all the colour standards are on Pantone’s site, including some downloads for Adobe products. The codes for Ultra Violet Pantone 18-3838 are
- sRGB: 95 75 139
- CMYK: 71 73 7 8
- HTML: 5F4B8B
I imagine this will be a popular colour with young girls! Look out for more purple in 2018.
Returning to a single colour from last year‘s paring of Rose Quartz and Serenity, Pantone’s Color of the Year is Greenery, also known as Pantone 15-0343, a refreshing and revitalising shade, symbolic of new beginnings.
Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.
Leatrice Eiseman, Executive Director of the Pantone Color Institute, says, “While Serenity and Rose Quartz expressed the need for harmony in a chaotic world, Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing desire to rejuvenate and revitalise, Greenery symbolises the re-connection we seek with nature, one another and a larger purpose.”
The full press release is here and discusses Greenery in the context of everything from tech innovation to food and drink.
If you are a designer, all the colour standards are on Pantone’s site, including some downloads for Adobe products. The codes for Greenery 15-0343 TCX are
- RGB:136 176 75
- CMYK: 51 9 88 0
- HTML: 88B04B
Look for more green in twenty seventeen!
Pantone has announced its Color of the Year for 2016 and for the first time ever, the chosen color is a blend of two, Rose Quartz and Serenity. “Why two?” you might reasonably ask….
Pantone says, “As consumers seek mindfulness and well-being as an antidote to modern day stresses, welcoming colors that psychologically fulfil our yearning for reassurance and security are becoming more prominent. Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.”
By choosing the combination of girl pink and boy blue, Pantone is making a socio-political statement too.
“In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.”
For the graphic artists and web designers, Rose Quartz is Pantone 13-1520, #F7CAC9, and Serenity is Pantone 15-3919, #92A8D1. The full colour standards are available from Pantone.
For fashion aficionados, Pantone has prepared a series of desktop wallpapers so you can really show off your cool color credentials.
As ever, we can expect to see these Rose Quartz and Serenity incorporated into fashion and design over the coming year, though given the similarity to baby colors, it will be tricky to spot the real trends. Last year’s color, Marsala, is now officially out of favour.
With the last month of 2013 upon us, it’s time for Pantone to declare its “Colour of the Year” for 2014, which this year is going to be…..wait for it…..Radiant Orchid, “An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.”
Also known as Pantone 18-3224, Radiant Orchid “reaches across the colour wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “An invitation to innovation, Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today’s society.”
The colour data for Radiant Orchid is here, giving RGB and CMYK values for ultra-chic illustrators and designers. Web gurus should note that the HTML value is #B163A3. There’s a video discussing how the Colour of the Year is selected too.
Pantone have the usual range of complementary accessories in the Pantone Universe (seriously!) including these fun Chip Drives, and the Spring Colour Report will feature Radiant Orchid prominently.
2013’s Colour of the Year was Emerald, “A lively, radiant, lush green, a colour of elegance and beauty that enhances our sense of well-being, balance and harmony” and 2012 was Tangerine Tango, “a spirited reddish orange, [which] continues to provide the energy boost we need to recharge and move forward”. Honeysuckle, from 2011, is a distant memory.
Perhaps Todd should incorporate Radiant Orchid into the next GNC redesign. Green is so last year.
Pantone has announced the Colour of the Year and…drum roll please…it’s Emerald aka 17-5641. “A lively, radiant, lush green, a colour of elegance and beauty that enhances our sense of well-being, balance and harmony” says Pantone.
“Green is the most abundant hue in nature – the human eye sees more green than any other colour in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally appealing tone translates easily to both fashion and home interiors.”
The colour data for Emerald is here, giving RGB and CMYK values for illustrators and designers who want to be in with the cool crowd. There are several tie-in products, including Pantone’s Fashion Colour Report for Spring 2013, which showcases Emerald incorporated into the collections of several well-known designers, such as Tracy Reese and Nanette Lepore. From February, Pantone bedding, pillows, bath towels and accessories in Emerald will be available exclusively at JC Penney stores and on online. There are plenty of other accessories, including iPhone cases, in Pantone’s online store.
Last year’s colour, Tangerine Tango, is now out.
The summer superhero season is in full swing with Spiderman already in theatres and Batman returning shortly. Each superhero has their own outfit, both instantly recognisable yet disguising at the same time.
Art Director Gidi Vigo has matched the key colours from nine superheroes to their respective RGB colours, so the next time you need some superhero duds, you know what to ask for.
All images courtesy of Gidi Vigo.