Meta posted in its Newsroom “Video on Facebook Keeps Getting Better”. They are giving users the ability to edit their Reels or videos. From the newsroom:
We’ve started to roll out updates that will bring more Reels editing tools to Feed, making it even easier to create dynamic videos on Facebook. Whether posting a video for friends and family to see, or trying to reach people who share similar interests, our video editing tools will make it possible for people to express themselves in new ways via Reels or long-form videos.
Seamless editing: We brought audio, music and text all into one place on Reels, making it easier to layer and time creative elements to create the perfect reel. And now, it’s also available on Meta Business Suite for reels and for video on Feed.
More clip editing tools: Get creative with your video by speeding up, reversing or replacing your clips.
Enhanced audio: Mix the right sound into your video by exploring and adding music and audio clips, recording voiceovers, and reducing unwanted noise.
According to Meta, people also now have the ability to upload HDR videos from their phone to Reels and for that video to play back in full HDR, the first of our efforts to bring true HDR video support to our family of apps.
All Videos in One Place on Facebook
We’re also making it simpler to explore and engage with the best videos on Facebook – whether you’re looking for popular reels, long-form videos from top creators, or Live content.
The Video tab, previously known as Facebook Watch, is now the one-stop shop for everything video on Facebook, including Reels, long-form and Live content. The Video tab will look familiar – you can scroll vertically through a personalized feed that recommends all types of video content – but it will also feature new horizontal-scroll reels sections that highlight recommended reels, so you can quickly jump into short-form video content – but will also feature horizontal-scroll reels sections that highlight recommended reels, so you can quickly jump into short form video.
TechCrunch reported that Facebook is porting editing tools for Reels to videos for the main feed – this way, people can create short and long videos from one place. Meta is rolling out this tools to Meta Business Suite users already. Additionally, the company is releasing additional editing features, such has the ability to adjust speed, reverse, or replace a clip. Meta is also introducing support for HDR videos on Reels – both video uploading and playback.
According to TechCrunch, in addition to this video-focused feed of videos, users will be able to access an explore page behind the search button. When users tap on it, they will see different hashtags and topic with related short and long videos.
Engadget reported that Facebook is revamping its in-app video hub to give its content an Instagram-style makeover. The changes will bring Reels’ editing tools to all Facebook videos, as well as a new “Explore” section to highlight trending clips and other recommendations.
According to Engadget, it also comes with a name. The tab previously known as “Facebook Watch” will now simply be called “Video”. The section, which will has short-form clips like Reels as well as live video and longer form content, will continue to live at the top of the Facebook app.
In my opinion, it appears that social media sites are competing against each other in the hopes that users will pick their video creation tools over the ones from other companies. Facebook has been encouraging users to cross-post Reels from Instagram to Facebook.