Tag Archives: DuckDuckGo

DuckDuckGo Introduced App Tracking Protection for Android

DuckDuckGo has introduced App Tracking Protection for Android into beta. It is a new feature in their existing app that will block third-party trackers like Google and Facebook lurking in other apps.

Across all your apps, your personal data is being sent to dozens of third-party companies, thousands of times per week. This data enables tracking networks like Facebook and Google to create even more detailed digital profiles on you. With those profiles, tracking networks can manipulate what you see online, target you with ads based on your behavior, and even sell your data to other companies like data brokers, advertisers, and governments.

According to DuckDuckGo, over 96% of the popular free Android apps they tested (based on AndroidRank.org rankings) contained hidden third-party trackers. Of those, 87% sent data to Google and 68% sent data to Facebook.

If you’re using an iPhone or iPad, you are protected by Apple’s App Tracking Transparency. This feature asks users in each app whether they want to allow third-party app tracking or not, with the vast majority of people opting-out.

Most smartphone users worldwide use Android, DuckDuckGo claims, where no similar feature to Apple’s App Tracking Transparency exists. As such, it makes sense for DuckDuckGo to create something similar that protects Android users from being tracked without their permission.

The App Tracking Protection from DuckDuckGo is currently in beta and is free. It blocks trackers it identifies in other apps from third-party companies (those different from the company that owns each app). The App Tracking Protection is built into the DuckDuckGo Android app.

I think this is an excellent solution, especially since it is created by DuckDuckGo, a company that clearly cares about privacy. It is unclear to me why Android smartphones don’t already have something like Apple’s App Tracking Transparency protections. In my opinion, users of Android phones should have the same protection as users of Apple’s iPhones and iPads do.

DuckDuckGo Revamped Their Browser Extension and Mobile App

DuckDuckGo announced that they have fully revamped versions of their browser extension and mobile app. Their new app and browser extension will block advertising tracker networks, increase encryption protection, and help you search privately – no matter what platform you are on.

Today, we’re taking a major step to simplify online privacy with the launch of fully revamped network blocking, smarter encryption, and, of course, private search – all designed to operate seamlessly together while you search and browse the web. Our updated app and extension are now available across all major platforms – Firefox, Safari, Chrome, iOS, and Android – so that you can easily get all the privacy essentials you need on any device with just one download.

Both the revamped browser extension and mobile app will show you a Privacy Grade rating (A-F) when you visit a website. The rating lets you see at a glance how protected you are, dig into the details to see who DuckDuckGo caught trying to track you, and learn how DuckDuckGo enhanced the underlying website’s privacy measures.

The Privacy Grade is scored automatically based on the prevalence of hidden tracker networks, encryption availability, and website privacy practices.

DuckDuckGo’s Privacy Protection will block all the hidden trackers they can find, exposing the major advertising networks tracking you over time, so that you can find out who is trying to track you.

If DuckDuckGo discovers a site offers an encrypted version but does not send you to it automatically, DuckDuckGo will send you to the encrypted version of that website.