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A few years ago remember seeing all those “Joost” commercials pushing their Internet TV application? “Proper TV – Joost” the sophisticated-sounding British spokesman endlessly blurted out towards the end of the ad. Of course, the initial Joost experiment ended badly. The Joost application stopped working December 19, 2008. Literally millions of dollars went down the drain. I remember downloading and
Get ready for a world where everything is on demand and à la carte. Traditional broadcasting is going to change whether it wants to or not. Marketing will be forced to change in profound ways. As a result, content-making will also go through a major metamorphosis. Marketing and traditional broadcasting have long had an interesting relationship that has had a
So now that I’ve cut the cord with Dish Network, I’ve started digging deeper into the instant streaming material available on Netflix. It seems that most of the programs I would have watched on Discovery, TLC or History – the three channels I watched 99% of the time -- are available as season DVD sets streaming via Netflix. There are