Tag Archives: air travel

Reduce Travel Stress with GoBag BackPack



Domestic and short-haul travel has become a two-edged sword. On the one hand, budget carriers have made getting away from it all much cheaper, but on the other hand, poorly managed security processes, strict luggage allowances and jobsworths have made it tiresome and stressful. I once had an argument with the a security operator as to whether a transparent bag printed with a retailers logo in the middle counted as “clear”. It wasn’t a great start to the holiday. Anyway….

Spotting a niche in the market for carry-on luggage that meets the needs of the traveller, security and the airlines, James Fyfe launched the GoBag on Kickstarter back in 2015 eventually reaching 663% funded with almost 2,500 backers. The special feature of the GoBag is a vacuum-pack compartment that can be stuffed with clothes and then vacumed to suck most of the air out. This dramatically reduces the volume of clothing and is incredibly useful in maximising space. If a vacuum’s not available at the other end, sitting on the bag nearly works as well. Regardless, it’s great for short-breaks.

The Scottish GoBag team are back with an updated GoBag BackPack, a second iteration of the original idea, and looking to repeat the first’s success on Kickstarter. It’s already blown through its target of GB£10,000 and is past £30,000 in a couple of days.

The Backpack has nine features for stress-free travel.

  1. It’s perfect for carry-on at 35 x 55 x 20 cm.
  2. It’s got the vacuum-compression system.
  3. It’s got loads of zips. Makes it easier to find stuff.
  4. It’s got a transparent waterproof wash bag. No leaks and no whining from security Herberts.
  5. It’s got a top pocket for easy-to-get at stuff along with a soft pocket for sunglasses and mobiles phones.
  6. It’s got a secret pocket for important documents (seriously, don’t put your passport and tickets in there –  someone might steal the whole bag!)
  7. It’s got a backpack harness that hides away so it doesn’t snag when it’s not needed.
  8. It’s got a laptop pocket. Duh!
  9. It’s got two bottle pockets. Stay hydrated folks.

There are still a few “Early Bird” offers – get in quick for GB£125 / US$163. If you miss that, it’s £125 / $179.

As always with crowd-funding, don’t spend what you can’t afford to lose, but as GoBag are on to their second campaign after a successful first, there’s a good chance they’ll deliver.


Virgin America Safety Video



Virgin America sure does its pre-flight safety announcements a little differently…..

From YouTube – Buckle up to get down. We’ve enlisted the help of Virgin Produced, Director Jon M. Chu, Choreographers Jamal Sims and Christopher Scott, Composer/Producer Jean-yves “Jeeve” Ducornet, Virgin America teammates, and dance stars like Todrick Hall and Madd Chadd to give our safety video a new song and dance — literally. From the exit doors to the oxygen masks, no seat belt was left unbuckled.”

Certainly an innovative way to get passengers to pay attention to the instructions but I think it might get a little wearing for frequently flyers. Has anyone actually seen this on a plane?


Google Testing Banner Ads? Goodbye 2005 Decree…



Back in 2005 Google created an enhanced strategic partnership with AOL, which caused some rumblings. Google’s blog (a post by Marissa Meyer, who was VP of Search Products & User Experience at the time) cleared up some misconceptions – including not putting banner ads on their search site. However, times are changing and Google has to look at all possibilities for continued growth. That includes banner ads.

The AOL partnership mostly brought on concern that AOL search results would get priority and bias competitors. Google posted it’s reply to most of those, including:

There will be no banner ads on the Google homepage or web search results pages. There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever.

Ever is a big word. While Google is probably still not going to place “crazy, flashy, graphical doodads”, there might be some other product placement on Google search results.

Google's testing simple banner ads
Google’s testing simple banner ads

Google confirmed they were testing images on top of search results. This is to make up for falling ad prices and slower desktop search results. While images on top of a page might not be called “banner ads” per se, it kinda feels like a banner ad.

Of course, Google runs tests all the time. Therefore it goes to see how people would react to an image at the top of the screen.

It’s also an ad that shows up if you are looking for air travel or information on Southwest. So if you are looking for it anyway, would an ad at the top be invasive?

Ads have been on Google for a while – in text formats to the right. It’s part of Google’s “Multi-year evolution” – adding text ads and videos to the site.

It’s all about a lack of mobile ad solution to search, since people are switching to their phones and those dedicated apps. After all, how many of us did a search for Facebook or Twitter and clicked on the link in the search results to get to the website?