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Newspapers. I know that you are having a tough time of it at the moment, but here's a way to make sure that I never visit your website and never buy your newspaper ever again. It's easy, just insert an advert into a news story and force me to click on it before you show me the rest of the
You've probably seen tweets from authors who are trying to get their book in front of the eyes of their Twitter followers. Soon, some authors will be able to use Twitter to do more than that. Hachette is about to start selling some of its books through Twitter. How will this work? Hachette is partnering with Gumroad (a company that
It was only a matter of time. Pinterest is going to start adding Promoted Pins into their website. This idea has been floating around since May of this year but has not gone into effect across all of Pinterest yet. The Promoted Pins are intended to be “tasteful, transparent, relevant and improved based on your feedback”. Pinterest is going to
It was only a matter of time, I suppose. Pandora has announced that it will be including Promoted Stations. They are described as “native ad units designed to help advertisers drive Pandora listeners into custom content”. This is the first time that Pandora has natively integrated ad product within a listener's station list. Those who are currently using Pandora can
The Electronic Privacy Information Center and the Center for Digital Democracy are asking the Federal Trade Commission (FTC) to investigate how the WhatsApp deal will impact the privacy of its users. Facebook acquired WhatsApp just a few weeks ago. The concern is that Facebook will use the personal information of WhatsApp's more than 450 million users to target advertising. Those
Nintendo has started doing something that is not making gamers very happy. The company has started taking the ad revenue from videos that players post on YouTube of themselves playing one of Nintendo's games. These are referred to as “Let's Play” videos, and people make them about all kinds of different video games (not just the ones from Nintendo). Have
If you are like me, then you probably do whatever you can to avoid having to watch commercials. Once in a while, though, it is worth taking a few minutes to check out an exceptionally well done ad. Such is the case with Audi's new commercial, which features Mr. Spock vs. Mr. Spock... sort of. Most people would recognize that