Fibion Brings Science to Activity Tracking (Part 1)



Fitbits and other activity trackers are popular: I see them on the waists and wrists of colleagues everyday and I have one myself. Good as they are at encouraging activity, they tend to be a fairly broad brush with an emphasis on hitting targets, typically 10,000 steps. While some trackers attempt show the breadth of activity across the day, they’re not very good at the detail. When was I sitting? When was I standing? How often did I stand up?

The team at Fibion can help answer these questions with their professional sitting and activity analysis, which aims to move away from the gamification of fitness to a scientific assessment for improving health. By combining the Fibion device with algorithms based on scientific research, the Fibion analysis gives accurate results for a week-long measurement, showing how much time is spent sitting versus standing and active.

The device itself might be considered overly plain, but that’s by design. If you don’t see your steps, there’s no incentive to do more, and so the Fibion is more likely to record a representative lifestyle. It’s all about the science.

In the first of two conversations, I interview Fibion partner Olli Tikkanen on their approach and the dimunitive tracker. In part 2, I’ll talk to a professional who uses Fibion to assess activity in the workplace.