YouTube Gaming is set to launch in the summer of 2015. It is an obvious attempt to compete with Twitch and Steam.
YouTube Gaming will have more than 25,000 games, and each of them will have their own page. There will also be channels from a wide array of game publishers and YouTube creators. Some of this functions similarly to Twitch. People will be able to subscribe to YouTube creator’s channel and get a notification when that person starts a live stream.
In addition, YouTube Gaming will make it easier for people to find videos about their favorite game. The Official YouTube Blog says: And when you want something specific, you can search with confidence, knowing that typing “call” will show you “Call of Duty” and not “Call Me Maybe”.
In other words, your search for videos about a specific game will give you a much better result from the YouTube Gaming homepage than if you did that search from the main page of YouTube. It also shows that YouTube is going to incorporate its existing gaming content into the new YouTube Gaming.
As far as streaming goes, the official YouTube blog says:
Live streams bring the gaming community closer together, so we’ve put them front-and-center on the YouTube Gaming homepage. And, in the coming weeks, we’ll launch an improved experience that makes it simpler to broadcast your gameplay to YouTube. On top of existing features like high frame rate streaming at 60fps, DVR, and automatically converting your stream to a YouTube video, we’re redesigning our system so that you no longer need to schedule a live event ahead of time. We’re also creating a single link you can share for all your streams.
It will be interesting to see how this works out. Some of the people who left comments on the Official YouTube blog are questioning how YouTube’s ContentID will affect things. Will ContentID continue to flag the videos in which the music in the background of the game is audible? If so, that could be problematic for streamers. Others are interested in finding out more about how revenue will work for YouTube Gaming streamers.