Sony Connects Up At CES

Sony LogoSony‘s CES focus this year is on electronics, content and network services combining to deliver high quality entertainment anytime and anywhere. Supported by a slew of product announcements, new connected devices range from TVs, Blu-ray players and A/V receivers through to tablets, smartphones and PCs and on to camcorders and mobile music players. Sony is combining these with online services for music, video and game delivery, creating a great user experience (as they say). TVs, PCs, smartphones and tablets are key to this experience as the four main devices used for entertainment.

Sony is committed to designing technologies for every aspect of consumer entertainment – in or out of the home, on the go, in the air, at work, at play, or wherever life takes you,” said Kazuo Hirai, Executive Deputy President, Sony Corporation. “When these products are combined with Sony Entertainment Network (SEN), which offers innovative services like Music Unlimited and Video Unlimited, as well as PlayStation Network, the user experience is truly unmatched and only made possible by a company like Sony.”

The Bravia TV line has been expanded in all three areas; entry level BX, step-up EX and flagship HX. Brightness and contrast levels have been increased and picture quality improved with Sony’s X-Reality and Motionflow video technologies. In particular the latter helps to reduce blur caused by rapid camera movements which is often a problem with LCD screens. Sony is sticking with the Google TV platform with a new network player and Blu-ray player featuring Google TV. Certain Bravia models will link seamlessly to these devices to provide Google TV features directly on the TV.

Sony Xperia ion smartphoneSony’s Vaio range of computers will continue to be updated with more entertainment feature and new designs that fit with consumers’ needs and increasing mobility. At CES, Sony will be demonstrating new technologies and prototypes for a range of technologies including glasses-free 3D.

In the smartphone space, the Xperia brand has done reasonably well, but increasing the smartphone share in North America is now one of Sony’s highest priorities. Sony Ericsson will be subsumed into Sony Mobile Communications and all new phones will carry Sony branding. The latest addition to the Xperia line-up is the Xperia ion, Sony’s first LTE smartphone coming with an HD 720p display and aluminium body. Also new is the Xperia S which comes with 3D image capture.

Sony Bloggie LiveOn the imaging front, no less than 13 new Handycam camcorders are being unveiled. A new image stabilisation system called Balanced Optical Steady Shot has been developed that controls the complete optical path from lens to sensor as a single floating unit. This reduces handshake blur by up to 13 times compared to the previous models. There’s a new camcorder model with a built-in video projector that has improved brightness and enhanced audio. The trusty Bloggie range now has a “Live” model which will live stream HD video over a Wi-Fi connection and there’s an unboxing over at sister channel TPN.tv. Of course, Sony has a bunch of new Cybershot digital still cameras.

Z Series Audio MP3 PlayerFinally, it wouldn’t be CES if Sony didn’t announce a Walkman or two. The new Z series of MP3 players comes with an application interface and connectivity to both Sony’s Music Unlimited and the Android Market. Content can be played from Z series devices either wirelessly using DLNA or via HDMI to Bravia TVs. To further improve the audio experience, no less than eleven new Balanced Armature earbud-style headphones are now available as well.

That’s it – a quick overview of the products on show at CES by Sony and they all look like fun.

Sony Vaio F Series – 3D Powerhouse Laptop

Sony today unleashed the Vaio F Series 3D notebook – an absolute beast of a machine featuring the latest i7 Intel CPUs, 16″ full HD 3D display, surround sound, Blu-ray drive, 11n and USB3.  In short, everything needed for a full-on 3D experience.

Hyperbole aside, the Vaio F series is a powerful machine.  Under the hood, it’s powered by the new Intel Core i7 processor, coupled with nVidia’s GeForce GT540M which has DirectX 11 support built-in, giving smooth full HD video and games.

The 16″ screen is full HD at 1920 x 1080, delivering up to 240 frames per second.  The screen uses “advanced frame sequential panel technology”, i.e. active rather than passive, giving sharper and brighter images.  Sony has standardised on active shutter glasses so they are the same as used with the Bravia 3D TVs.

Incredibly, not only can you watch 3D games and films in 3D (obviously), the Vaio F Series can up-convert 2D media into simulated 3D.  Now that I have to see.

Rounding out the multimedia experience is surround sound with Dolby Home Theater v3 (through headphones) and S-Force virtual 5.1 surround sound with Inbox bass-reflex speakers to give realistic sound.

Technical features include two USB3 ports, 11n wireless, Bluetooth 3, 8GB of DDR3 RAM, HD webcam, 640 GB HDD and Ms Windows 7 Home Premium.  Available from end of February.

Sony Pocket Vaio – CES 2009

Sony_logo Do not be fooled by it’s size the Sony Pocket Vaio is a powerhouse and is absolutely not a netbook but a powerful PC with design considerations for the user with the device built around the keyboard.Sony-vaio

Take a closer look and that’s all it takes to realize what makes a VAIO notebook special. With unrivaled attention to detail and style that always makes a statement. Each series features a unique blend of textures and colors that can’t be ignored. It comes in four colors green, black, red and white. Easy to use, comfortable to use and it has this full type in keyboard that’s very easy and functional to type on. Weights 1.4 lbs with 8 inches ultra wide screen with 1600×768 resolution that can easily display two web pages side-by-side. Connectivity: with built-in Verizon 3G mobile broadband technology, embedded GPS and Microsoft Streets 2009 software. It uses lithium polymer removable battery. The standard battery gives you two to four hours of use and the extended battery is double the capacity and available for $129. It has Bluetooth built-in and a connections on the side called display LAN adapter for VGA-out and hardwire LAN out. The Pocket Vaio is available now starting at $900. Find this unit at www.sonystyle.com.