Perfect Packaging by Orlebar Brown

Apple’s a master at the complete end-to-end user experience and has elevated product packaging to an art form. Tech companies aren’t the only ones at this; I recently ordered some swim shorts from Orlebar Brown and this nondescript box arrived in the post.

Orlebar Brown Box

Pretty dull on the outside but open the box up and everything is a visual and sensory treat. The inside of the box is a rich red, the swimwear (not shown) is neatly folded within a branded drawstring bag, the clothing tags are quality card, and with Orlebar Brown one doesn’t simply get a receipt stuffed in the box; one gets a receipt in a crisp brilliant white envelope, reminiscent of an invite to an exclusive event. Glorious.

Orlebar Brown Inside Box

In all honesty, I have never seen mail order done better – I’m sold and I’m now customer for life. And that’s before I’ve even put on the swim shorts, which are equally fabulous. Now, if I can just get that six pack sorted over the winter.

Jill-e Designs for Colourful and Stylish Gadget Bags

Jeffrey and Esby get fashion tips from Jill Wight, President of Jill-e Designs, creators of stylish gadget bags. From SLR cameras to smartphones, there’s pretty much a bag for every device. But these aren’t boring grey or black – they come in a wide range of bright colours and fantastic patterns.

Although aimed mostly at women, there are some very stylish brown leather bags in the collection (see the Jack range) which would appeal to the men too.

Prices from $30 upwards.

Interview by Esbjorn Larsen of MrNetCast.com and Jeffrey Powers of The Geekazine Podcast.

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