It’s game over, Foursquare. After several years of intermittent playing, I’ve decided to pack it all in and delete my account from the site. I’m no longer happy to take a service without questioning the value and cost to me and Foursquare doesn’t break even anymore.
Foursquare may have been at the forefront of gamification and I like games, honing skill and strategy to succeed, but the problem with Foursquare was that the limit of expertise was how much time you can spend in a local hostelry. Yes, there were occasional benefits of being a mayor, but most places that rewarded frequent visitors ran a loyalty programme anyway. Of course, the really good shops and restaurants knew you because they paid attention.
The reviews helped maintain interest for awhile but the puerile (“the waitress is hot”) and trivial (“the drinks were nice”) usually outweighed any valuable critical assessment of places to visit. In the end, I didn’t bother putting the app back on my smartphone after changing devices and that was the end of it all.
I’m not going to leave my personal data lying around for the next security breach, so it’s time to delete the account. To its credit, Foursquare make it easy to go.