Posted by KL Tech Muse at 8:08 PM on November 19, 2012
Today Disney announced that they are closing their online web movie service on December 31. This service allowed consumers to watch any Disney or Pixar movie that were available.
I have to admit I have never used the service and I don’t know anyone who does. However after reading its limitation I am not surprise it failed. The videos couldn’t be downloaded. You could only watch them on a computer through a web browser. No watching them on an Xbox 360, PS3 or other internet connected devices. If Disney wanted to create a service that was guaranteed to fail they couldn’t have done a better job. In an era where consumers want to watch videos when and on what device they want, Disney created a platform that did the exact opposite. It is pretty clear why they did it they wanted to maintain control and prevent piracy. However in their attempt to maintain control, they drove consumer to other options such as Netflix or Amazon Prime.
If you purchased a Disney Combo Pack, you can transfer the Digital copy either to iTunes or Windows Media Player. Disney said they are working on a new service called Disney Movies Anywhere, that would allow consumers to watch Disney and Pixar movies anywhere across multiple devices. No launch date has been announced at this time. Even if Disney has a successful relaunch of their online video service. I wonder if a service that only provides videos from a single studio, even if that studio is Disney and Pixar can survive in an era that include services like Netflix.
As ubiquitous as touch screens have become over the past decade or so, the future of touch technology is right around the bend. Actually, it seems to be in Pittsburgh, PA, of all places. Even less expectedly, it can be found at the Disney Research facility there.
The new technology is a complex touch and gesture sensing technology called “Touché” that uses a Swept Frequency Capacitive Sensing technique. This technique essentially allows for sensors to read a range of actions, touches or gestures, rather than the conventional, binary approach we see now with touch screens (basically, touch or no-touch).
In addition to reading complex touch actions over a range of objects far beyond our current touch screens (think doorknobs, furniture, appliances), Touché can also be implemented to read gestures.
As usual, seeing this new technology in action does far more justice than simple explanation. Some of the examples are pretty impressive – controlling the music player on your phone or device through customized hand gestures. Some are just plain weird – teaching children how to eat cereal by sounding a buzzer when they use the wrong utensil (seriously, who came up with that one? That’s some old-school psychological conditioning right there).
The practical implications of this technology are fascinating. With the sensors used to capture gesticulations and touch interactions with virtually any object, this type of technology widely implemented could fundamentally change entire environments. Your door handle “learns” your touch. Your couch learns your entertainment habits and adjusts ambiance based on your posture. Heck, this stuff even works underwater.
Pretty impressive stuff from the folks that typically bring us cartoons and kid’s programming.
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