Apple Mac Pro Now Available – Is it Too Late?

Mac-Pro-2013Its the “little trash can that could”. The newest generation Mac Pro is finally available for those needing a powerhouse computer; yet many have switched to PCs earlier in the year because of performance issues. Will this new computer make up for it? Does Apple even care?

The new Mac Pro is available in 2, 4, 6, 8, and 12-core Intel Xeon processors. Initial configuration starts at $2,999 and can run up toward $9,600 with high end processor, memory, video and Flash hard drive. Additional Thunderbolt 2, USB 3.0 and dual Ethernet ports on back to expand to other devices, monitors and more. To put in comparison, this machine can perform up to 20x faster than the average machine you can get at Best Buy. This means video editors trying to create CAD designs, musical compositions, 4K TV or movies can work easier and get final cuts done faster.

But is it too late?

Earlier this year I talked with a company who made the switch from Mac to PC to edit video. They were concerned the last update was on June of 2012 and that even though the new Mac Pro is impressive, the company might be too slow to upgrade the machine. Especially with 8K video starting to knock on the door.

The Mac Pro is an innovative design that also helps keep the machine cooler and run quieter. It will definitely make PC manufacturers improve on future designs. Yet Apple’s strongest point is iPad and iPhone sales – putting the Mac Pro on a far back shelf.

UPDATE: Apple is now stating their initial Mac Pro purchases have been fulfilled and set a February timeframe if you order now.