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Apple’s Black Friday Deals Don’t Feel Like Much

Posted by J Powers at 12:16 PM on November 23, 2011
Apple Black Friday Teaser

Apple Black Friday Teaser

Ah, Black Friday. The day where you push and shove to get in a store for a “Doorbuster deal”. This year, Apple will be getting in the game with their own Black Friday Deals. But are the supposed price reductions a discount, or a slap in the face to the consumer?

Apple is doing something they haven’t in a long time. Put a sale on their computers. Usually, if you want to buy a Mac, prices are set and you have no choice. However, this holiday season, Apple is doing something different – they’re putting devices on “Black Friday” deals.

According to 9to5mac.com, this Friday you can get a 16GB iPad2 for $458 – A $41 discount. Macbook Air, Macbook Pro and iMac will all get $101 discounts, and iPod Nano and Touch will get a $11 discount. accessories will also be discounted.

So the best deal out of the group is the Macbook Air for $898. While it is a discount to normal prices, this doesn’t feel like a Black Friday deal. Usually, if you stand in a line for hours, you can get a free MP3 player or 20″ LCD TV. You can get a 20% discount on certain items in the store.

Apple’s discount is about 10%.

With Kindle Fire being $199 and nook color at $249, then add in the fact that Blackberry Playbook just got reduced to $300, Apple’s $41 discount on an iPad might not be the magic number for people to get excited in standing in a Apple Store line on November 25th. Then again, Apple always has been about quality, and with quality comes price.

Still, some fans hold Apple products on a silver pedestal. They will pay whatever price Apple puts in front of them. So a $41 discount might be a big deal to someone who wants an iPad.

Conspicuously missing was any price breaks for iPhones. Especially since Best Buy posted their Black Friday circular (in which an Apple TV is $10 off). Some other phones will be 30-50% off on Friday.  Six Android smartphones will be free (with 2 year activation).

The LG Thrill is one of those phones – a 4G phone with glasses-less 3D technology. It matches the specs to an iPhone 4S. That would be a good reason to hit Best Buy when they open.

Still, any discount is a good one. So get your running shoes on and get ready for a long day in shopping lines. Unless you are like me, waiting for Cyber Monday to get all the deals online…

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