RawVoice to Introduce Media on Demand Service @ NAB 2011

RawVoice will introduce a media on demand service at the National Association of Broadcasters Show in Las Vegas April 9-14!

The media on demand service will allow content creators, independent film artists, bands, educators and all others who create content to sell their premium content online and through over-the-top (OTT) television. This will give consumers a centralized location to find premium content that is not available through traditional video-on-demand channels. RawVoice MyCast® system will allow consumers to organize and play back on demand all of their purchased media on almost any device at any time.

This service will be introduced through a new channel on the Roku initially, and on its own media portal. Clients will be able to sell their media on a subscription or single play basis. With Roku integration, single click purchases of media will offer the same convenience of standard video on demand service that consumers are accustomed to.

RawVoice will be demonstrating the new media on demand service at NAB, and will sign content creators on site. Those not attending NAB can contact RAwVoice on their website. RawVoice will be formally rolling out the service several weeks following the show.

Source Link: RawVoice

Disclaimer: I am the CEO of RawVoice the company behind this roll-out.

My Comments: We have really worked hard to create a platform that will be good for consumers to find premium content while at the same time making it easy for the content creators to manage, price and get paid for their premium content. Discovery is going to play a big roll in this roll out and our success. Most content creators do not have sufficient discoverability aka Google juice for people to actually find their content. Our new portal of which we are not announcing the name of the site yet will go a long way in helping people find premium offerings.