Following on from some of early articles this week on news and newspapers, Shaun at PDA-247 has written a blog post Digital Newspapers: Stuck at Page One? which covers his experience of The Times Online on the iPad.
In the post, he thinks that he’s getting value for money for his £2 a week as the content and presentation are good. Although some people are still reluctant to pay for news content, he’s done the maths and even with the (assumed) 90% reduction in subscribers, the website will still pull in £1 million every year. Not huge money, but it’s early days.
Shaun says that people are used to getting something physical for their money. People like the physicality of books and DVDs though I think it’s as much about having the item to show off your good taste rather than the item itself. Anyway, the physical nature of books and DVDs hardly counts when it comes to newspapers as most people throw them away once the paper is read.
He closes by suggesting that newspaper reading is dwindling because of competing pressure on our free time. This is the era of satellite TV, the internet, the social network and the poor old newspaper has fallen by the wayside.
All good points and worth giving the orginal article a quick read.